First came the coronavirus pandemic, which forced companies all over the world to shift to remote work. Then came security experts’ warnings that cybercriminals would take advantage of the situation, given that many of the devices used at home don’t have strict security measures that office devices have.

Kraus Marketing in Morristown, Kessler Foundation in East Hanover, and Citrin Cooperman & Co. LLP in Livingston are three New Jersey businesses that have one thing common. Can you guess what it is?

All three belong to the list of New Jersey’s Best Places to Work 2020. Kraus Marketing is a small-sized business in the advertising/PR/marketing industry, Kessler Foundation is a mid-sized nonprofit organization, and Citrin Cooperman & Co. is a large accounting firm.

The coronavirus pandemic forced many companies all over the world to mandate 100% of their staff to work from home. Now that countries are easing restrictions, it will be difficult for businesses to go back to the way things were.

In an April 2020 online survey conducted by the Conference Board, 77% of the respondents expect that more employees will choose to work from home at least thrice a week post-pandemic.

If you’re a New Jersey business owner, you need to be judicious in your investments, especially these days.

At the end of 2019, the outlook wasn’t optimistic for the Garden State’s economy, with many experts fearing that New Jersey wasn’t prepared should a recession happen in 2020. Sadly, the COVID-19 pandemic has all but guaranteed that local businesses will be struggling in the coming months.

Even before the global pandemic hit us, the trend toward remote work was already on the rise. Two kinds of remote workers fueled this trend: regular employees whose companies allow them to work from home several times a week, and individuals who strike out on their own as freelancers.

Because of the pandemic, many housebound New Jerseyans have turned to teleconferencing applications for work and for socializing. One of the fastest to, pardon the pun, zoom up the ranks of popularity is Zoom.

Founded in 2011, Zoom is a teleconferencing service that offers video conferencing, mobile collaboration, online meetings, and chat.

Many businesses have chosen Skype for Business Online as a collaboration suite because of its numerous features: instant messaging, Skype-to-Skype audio-video conferencing, and interoperability with Microsoft productivity platforms like SharePoint, to name a few.

Cost-cutting is inevitable in business. At some point, almost every department in any business will face the need to reduce expenditure while maintaining its functions. This is especially challenging when it comes to IT, where the mix of people, infrastructure, and equipment complicates the matter significantly.

The fifth generation of mobile networking is finally here, and it’s on course to change the world of small-business communications. The most notable improvement is its speed boost over 4G, with data rates 10 to 100 times faster, potentially reaching 10 Gbps.

In today’s highly competitive market, consumers have more choices than ever when it comes to goods and services. In an environment where many products are often at parity, you need to give customers a good reason to choose yours over your competitors’.

More importantly, you need customers to come back to you again and again.