Blogs

Kraus Marketing in Morristown, Kessler Foundation in East Hanover, and Citrin Cooperman & Co. LLP in Livingston are three New Jersey businesses that have one thing common. Can you guess what it is?

All three belong to the list of New Jersey’s Best Places to Work 2020. Kraus Marketing is a small-sized business in the advertising/PR/marketing industry, Kessler Foundation is a mid-sized nonprofit organization, and Citrin Cooperman & Co. is a large accounting firm.

The Garden State has had its share of data breaches, ransomware attacks, and other cybersecurity horror stories. Here are two of the well-known ones:

2017 Equifax data breach — The single largest data breach of 2017 happened to the multinational consumer credit reporting agency.

Congratulations, New Jersey! In a speedtest done in 2019, the Garden State came in second after Maryland in having the fastest average internet connection speed in the United States. Experts note that the densely populated Eastern states have better connectivity than in low-density areas — sorry about that, Alaska.

The coronavirus pandemic forced many companies all over the world to mandate 100% of their staff to work from home. Now that countries are easing restrictions, it will be difficult for businesses to go back to the way things were.

In an April 2020 online survey conducted by the Conference Board, 77% of the respondents expect that more employees will choose to work from home at least thrice a week post-pandemic.

After trying to halt the spread of the coronavirus, the United States is now trying to halt the economic downturn that the pandemic has caused. Even though a vaccine won’t be available anytime soon, each state is now allowing certain businesses to reopen in order to restart the economy in stages.

Imagine buying a safe for your valuables. To your surprise, there’s no lock on the door. That safe is your computer if you don’t put a password to protect it.

When you put a lock on your safe, you put a layer of security. Add a latch bolt or a thumbprint reader, and you double your protection.

Desktop virtualization is not a new concept. For several years now, companies have been using desktop virtualization to address common business challenges involving having insufficient budgets, adopting a bring your own device (BYOD) policy, and the growing number of remote working staff.

No matter how meticulous you plan and execute your business strategy, you have no control over many extraneous variables. So to mitigate or minimize any negative effects of events beyond your control, you need a solid data backup and recovery plan as part of your overall business strategy.

If you’re a New Jersey business owner, you need to be judicious in your investments, especially these days.

At the end of 2019, the outlook wasn’t optimistic for the Garden State’s economy, with many experts fearing that New Jersey wasn’t prepared should a recession happen in 2020. Sadly, the COVID-19 pandemic has all but guaranteed that local businesses will be struggling in the coming months.

With many Americans now working from home, there’s a greater demand for work collaboration tools like Microsoft Teams. This platform allows team members to chat, meet, call, and collaborate even if some of you are in Hanover, others in Morristown, and the rest in Madison.